ABIGAIL AJOBI

Abigail Ajobi is a luxury streetwear label from London, founded by a designer of the same name. The clothes are made with a purpose, empowering its community, and are a product of England. The idea at the centre of the label is what Machine-A calls "purposeful fashion". Printed designs are used to raise awareness of social issues and what Machine-A terms "discomfort issues", so the graphics carry a message rather than just decoration. If you like streetwear that says something and is made in England, this is a name to look up. Check the label's site for current pieces and costs.