Daily Paper

Daily Paper is an Amsterdam label that began as a blog. Abderrahmane Trabsini, Jefferson Osei and Hussein Suleiman, three childhood friends, wrote about fashion, music, art and culture, and the brand itself was established in 2012. The founders' African heritage runs through the clothes, which pair bold prints and colours with contemporary cuts. Look for the Maasai shield motif, which stands for protection and strength. The range covers menswear and womenswear, with graphic tees, jackets, sweaters, swimwear, bags and accessories, plus transitional pieces made to carry you through the change of seasons. It has also worked with Off-White and Puma. A good pick if you like streetwear with a story behind it.